Results That
Actually
Matter.

Tropica needed a scalable ecommerce acquisition system to identify profitable creatives, improve purchase consistency, and build high-quality retargeting audiences across multiple channels.

• Achieved 4.8x ROAS through structured campaign optimisation and creative testing
• Built accurate conversion tracking via Meta Pixel + CAPI — eliminating data loss
• Scaled retargeting with catalogue ads, reducing wasted acquisition spend
• Deployed email & SMS flows to recover abandoned carts and improve LTV

DhakaTech and sister concerns — Gohona House (jewellery) and Bitoron Express Courier — needed a unified digital growth strategy across SEO, paid ads, content, and performance tracking.

• Organic visibility improvements through sustained SEO across all three brands
• PPC campaigns running simultaneously for DhakaTech, Gohona House & Bitoron
• Analytics infrastructure built for data-driven decisions at brand and group level
• Content and social media management maintaining a consistent voice per brand

An Old Dhaka leather goods manufacturer with a 6,500 sqft factory needed a stronger digital presence, improved conversion flow, and a growing B2B reseller network to scale globally.

• +212% increase in conversions through full website redesign and CRO
• Significantly faster site performance across mobile and desktop devices
• Expanded reseller acquisition through targeted B2B outreach strategy
• Stronger brand identity repositioned for international leather goods market

A leading dermatologist needed to grow her practice online — building awareness, educating potential patients about skin health, and converting traffic into booked appointments across multiple platforms.

• Significant rise in appointment bookings via paid ads across Facebook, Instagram, and Google
• Increased website traffic with higher on-site conversion rates
• Educational content strategy built patient trust and reduced drop-off at key funnel stages
• Continuous A/B testing of creatives to improve CPL and lead quality

Over 6 years on Upwork (formerly oDesk), delivering end-to-end email marketing for startups and SMEs across the US, Australia, and UK — from custom template design to full campaign management and lead generation sequences.

• Full campaign management via Mailchimp and Aweber for multiple long-term international clients
• Custom email template design and opt-in form creation across retail, health, and tech sectors
• Lead generation email sequences for US-based consulting firm (Alliance Consulting Inc.)
• Promotional campaigns for Lifeglow — a Florida-based holistic health retreat brand
• Email template design for IVUE / Tagoworld — a Sydney-based wearable tech startup